Intercontinental Distillers Limited (IDL) makers of DeROK Quality Café Liqueur, has deployed a radio programme tagged “Night on DeROk” to positively engage its young target audience in a fun filled, engaging and entertaining way. The rationale for the talk show is to encourage affinity and promote bonding among Nigerian youths.
The programme kick started on the following radio stations spread across the geo-political zones of the country in order to have a wider reach:
§ Beat FM, Lagos (Thursdays 9:15 – 9:30pm)
§ Raypower FM, Abuja (Wednesdays 9:00 – 9:30pm)
§ Raypower FM, Rivers (Saturdays 8:00 – 8:30pm)
§ BCA FM, Abia (Thursdays 8:30 – 9:30pm)
§ Golden Voice FM, Ekiti (Fridays 9:30 – 10:00pm)
§ Splash FM, Ibadan (Wednesdays 8:30 – 9:00pm)
§ Independent Radio, Benin (Thursdays 8:00 – 8:30pm)
§ Heartbeat FM, Awka (Thursdays 8:30 – 9:00pm)
§ Midland FM, Kwara (Thursdays 9:00 – 9:30pm)
§ Peace FM, Jos (Thursdays 8:30 – 9:00pm)
DeROK quality café liqueur is a uniquely blended, coffee flavoured and creamily rich rum based spirit with a dark golden colour, delivering exceptional taste and satisfaction. It is specially made for youths who desire indulgence while savouring the strong yet creamy sides of life.
Beyond providing entertainment, the radio programme engages the audience in discussion of various social issues and personal experiences in a relaxed mood. Furthermore, listeners are given opportunity to call in, talk about what they feel about the brand, answer questions and ultimately win gifts and branded promotional materials.
Follow DeROK Quality Café Liqueur on facebook, twitter (@DerokNigeria) and instagram (deroknigeria). Customer Care line: 01-3426633
§ Beat FM, Lagos (Thursdays 9:15 – 9:30pm)
§ Raypower FM, Abuja (Wednesdays 9:00 – 9:30pm)
§ Raypower FM, Rivers (Saturdays 8:00 – 8:30pm)
§ BCA FM, Abia (Thursdays 8:30 – 9:30pm)
§ Golden Voice FM, Ekiti (Fridays 9:30 – 10:00pm)
§ Splash FM, Ibadan (Wednesdays 8:30 – 9:00pm)
§ Independent Radio, Benin (Thursdays 8:00 – 8:30pm)
§ Heartbeat FM, Awka (Thursdays 8:30 – 9:00pm)
§ Midland FM, Kwara (Thursdays 9:00 – 9:30pm)
§ Peace FM, Jos (Thursdays 8:30 – 9:00pm)
DeROK quality café liqueur is a uniquely blended, coffee flavoured and creamily rich rum based spirit with a dark golden colour, delivering exceptional taste and satisfaction. It is specially made for youths who desire indulgence while savouring the strong yet creamy sides of life.
Beyond providing entertainment, the radio programme engages the audience in discussion of various social issues and personal experiences in a relaxed mood. Furthermore, listeners are given opportunity to call in, talk about what they feel about the brand, answer questions and ultimately win gifts and branded promotional materials.
Follow DeROK Quality Café Liqueur on facebook, twitter (@DerokNigeria) and instagram (deroknigeria). Customer Care line: 01-3426633
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